Project:Staropramen Academy 2016

Staropramen Academy was developed eight years ago to highlight the authentic Czech rituals related to serving a perfect Staropramen. The Academy includes everything from pouring rituals to advice on how to improve the serving quality in every aspect. It also helps restaurants earn more money on every Staropramen they sell. To make it easier for restaurants become certified members of Staropramen Academy, Perfect Noise found and commissioned a specialist and expert in Czech beers.

After performing long research together with our specialist, we finally found the perfect way to serve a Staropramen.